The Scotlanders were invited by Historic Environment Scotland to promote their historic properties across Scotland during a weekend. The aim of the campaign was to encourage social media (especially Twitter) users and fans to explore from castles to churches and from stone circles to pictish stones, as well as to engage with them during an intense weekend.
Here is the full case study report for one of our most successful campaigns to date History hunters.
Client: Historic Scotland
Category: Social Media Campaign
Date: July 2016